Offline PR Renaissance: Beyond Press Releases
Explore the Offline PR Renaissance in this insightful blog, going beyond traditional press releases.
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SPRD
Jun 14, 20232 min read
Digital PR Domination: How To Reach More Audiences
Traditionally, PR professionals relied on media outlets, such as newspapers, magazines, and TV networks, to disseminate their brand messages
SPRD
Nov 4, 20223 min read
Here’s How Social Listening Can Boost Your Brand Image
There is so much being said around us but it can only be understood when we sit back and listen to it. Words don’t mean much if you don’t...
SPRD
Oct 21, 20222 min read
Why Your Start-Up Needs A Community
What does a community stand for? In most contexts, a community can be defined as a group of people who have something in common. Building...
SPRD
Aug 9, 20222 min read
Is Your PR Agency Digital-First?
The term ‘digitalization’ was first used by Robert Wachal in the year 1971, and honestly, have we looked back since then? Social media...
SPRD
Jul 26, 20223 min read
Profitable Digital Strategies That Your EdTech Company Could Use
Every once in a while, a brand needs inspiration to ideate, strategize, and plan for the future. Especially in digital marketing, where...
SPRD
May 16, 20222 min read
Brands and Meme Marketing: The Inevitable Match
The lines between creating content for a brand and creating content for purely entertainment purposes are becoming fainter with each...
SPRD
Mar 14, 20222 min read
What’s In Store For Influencer Marketing?
Our digital-first era has amplified the power of influencers in a number of areas, from politics and products to makeup to marketing. The...
SPRD
Mar 3, 20223 min read
Meme-ing It For Business Growth
Trapped at home for about two years? Meme your frustration out! Upset about a potential return to work from the office? Post a meme about...
SPRD
Feb 24, 20223 min read
Inclusion, Diversity, and Equity at the Forefront of PR Agencies
Let’s be honest, as professionals in communications, we do a hell of a lot of talking. We engage the masses through our posts, hashtags,...
SPRD
Feb 4, 20223 min read
Are PR Firms Becoming Content Marketing Agencies?
The rise of social media brought with it a sea of diverse content in recent years. As a result, the very concept of traditional PR...
SPRD
Jan 27, 20223 min read
How effectively are you measuring your PR efforts?
Public relations measurement and evaluation are essential elements in the creation of successful communications programs. While there is...
SPRD
Sep 8, 20203 min read
Digital Innovation Or Targeted Branding- Which Team Are You On This Sports Season?
The pandemic has disrupted and accelerated the transformation of sports marketing and corporate communications.
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