Social Listening: Tune Into What People Are Saying About You
Here’s how social listening empowers brands to proactively manage their reputation, spot trends, and respond to audience sentiment.
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SPRD
May 233 min read
From Metrics to Meaning: How Data is Transforming PR
How is data revolutionising public relations and how does it enable PR pros to prepare for the future? Explore all these in this blog.
SPRD
Mar 194 min read
Cancelled? Media Intelligence to your rescue!
Discover how media intelligence empowers businesses to navigate the challenges of the cancel culture.
SPRD
Nov 21, 20234 min read
Offline PR Renaissance: Beyond Press Releases
Explore the Offline PR Renaissance in this insightful blog, going beyond traditional press releases.
SPRD
Jun 22, 20233 min read
Crisis Management: From The Eyes Of A PR Agency
No amount of preparation is ever enough for a crisis. Here's our share of learnings on crisis management.
SPRD
Jun 19, 20232 min read
Is The PR Industry Truly Inclusive?
While engineering campaigns, the PR industry possesses the unique opportunity to advocate for diverse representation.
SPRD
Jun 9, 20234 min read
Trends or Testimonials: What’s Killing Influencer Marketing?
Is influencer marketing dying? Statistics say it’s still alive for marketers, but audiences claim that its effectiveness is not as strong.
SPRD
May 29, 20233 min read
How to Get your Press Releases Featured in Google News
Looking to boost the visibility of your press releases and captivate a global audience of millions? Look no further!
SPRD
May 9, 20233 min read
An Eye for an AI?
What does the future hold for brands using AI to ramp up their PR & Digital Marketing strategies?
SPRD
May 1, 20233 min read
The Essential PR Toolkit Manual
PR activity is made of expertise & toolkits. It can be challenging to gather them together. Here’s a summarized PR toolkit manual for you.
SPRD
Jan 20, 20233 min read
Where Does The Trouble Lie @ Influencer Content?
With influencers ruling the social world, it is worth thinking about how influencer-generated content must affect a brand and its product. W
SPRD
Jan 11, 20233 min read
PR & SEO: The Batman & Robin For Brands
When it came to saving the day in the city of Gotham, people always turned to the old reliable Batman. While Batman did an excellent job,...
SPRD
Dec 14, 20224 min read
New Age Journalism: The Rise And Evolution Of News
What is humanity without a voice? Powerless. Quiet. Disconnected. Human beings have always been driven by opinions and expressions,...
SPRD
Dec 7, 20223 min read
Sustainable PR: The “Always-On” Strategy
Sustainability in all its essence means making enough available even for future use. The word however is often taken into context with...
SPRD
Nov 17, 20222 min read
Data & PR: A Power Couple
Public relations is stepping up the marketing ladder with the help of statistical insights. Read on to learn how to befriend data for PR.
SPRD
Sep 30, 20222 min read
A PR Checklist For Start-ups
Building a start-up takes an ample amount of hard work, time management, and resources. However, what lies at the core of it is a...
SPRD
Sep 26, 20222 min read
Is Lead Generation Part Of Your PR Strategy?
How many people can you name who don’t use social media? Only about a handful, we’re guessing! With over 4 billion users and limitless...
SPRD
Sep 13, 20222 min read
MSMEs & Thought Leadership: A True Balancing Act
Every business leader aspires to become a thought leader in their respective field. One with the power to guide people while keeping in...
SPRD
Sep 12, 20222 min read
Keeping It Natural: The PR Edition
Branding on social media has seen a seismic shift in the type of content that brands push out today. The attention to detail is...
SPRD
Sep 2, 20222 min read
Twitter vs Instagram: Are You Customizing Your PR Content For Each?
When a brand decides to run a social media or PR campaign, they consider how it will be received by target audiences across a number of...
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