Lights, Camera, Engagement! Mastering Video Marketing for PR Campaigns
Your video content is an extension of your brand's personality, so let it shine! Learn how.
top of page
Search
SPRD
May 16, 20233 min read
Storytelling in PR: A Tale As Old As Time
In a world where attention is fleeting, captivating an audience is a rare superpower.
SPRD
May 12, 20232 min read
5 Ways To Measure The Success Of Your PR Campaign
What does the success of your PR campaign depend on? Learn more now!
SPRD
May 1, 20233 min read
The Essential PR Toolkit Manual
PR activity is made of expertise & toolkits. It can be challenging to gather them together. Here’s a summarized PR toolkit manual for you.
SPRD
Apr 5, 20234 min read
Local Love: How Trust in Regional Media Boosts Brand Loyalty
Unleash the power of regional media for your brand. Know how!
SPRD
Mar 2, 20233 min read
The Art Of Decoding A PR Crisis
It is not easy for any brand or PR team to foretell a crisis. However, you can always be prepared beforehand to tackle it in the best possi
SPRD
Jan 20, 20233 min read
Where Does The Trouble Lie @ Influencer Content?
With influencers ruling the social world, it is worth thinking about how influencer-generated content must affect a brand and its product. W
SPRD
Jan 11, 20233 min read
PR & SEO: The Batman & Robin For Brands
When it came to saving the day in the city of Gotham, people always turned to the old reliable Batman. While Batman did an excellent job,...
SPRD
Dec 28, 20223 min read
PR Trends To Help You Soar Higher In 2023
What's in a trend? Trends are like additional boosters to your public relations campaigns. As PR pros, trends tell us what the hot topics...
SPRD
Dec 14, 20224 min read
New Age Journalism: The Rise And Evolution Of News
What is humanity without a voice? Powerless. Quiet. Disconnected. Human beings have always been driven by opinions and expressions,...
SPRD
Dec 7, 20223 min read
Sustainable PR: The “Always-On” Strategy
Sustainability in all its essence means making enough available even for future use. The word however is often taken into context with...
SPRD
Dec 2, 20222 min read
Why AI Shouldn't Be Your Only Option During A Crisis
PR is one of the newest industries to adopt AI technology. Frequently associated with clichés such as "The Terminator" and "The Matrix,"...
SPRD
Nov 17, 20222 min read
Data & PR: A Power Couple
Public relations is stepping up the marketing ladder with the help of statistical insights. Read on to learn how to befriend data for PR.
SPRD
Oct 21, 20222 min read
Why Your Start-Up Needs A Community
What does a community stand for? In most contexts, a community can be defined as a group of people who have something in common. Building...
SPRD
Sep 30, 20222 min read
A PR Checklist For Start-ups
Building a start-up takes an ample amount of hard work, time management, and resources. However, what lies at the core of it is a...
SPRD
Sep 13, 20222 min read
MSMEs & Thought Leadership: A True Balancing Act
Every business leader aspires to become a thought leader in their respective field. One with the power to guide people while keeping in...
SPRD
Sep 12, 20222 min read
Keeping It Natural: The PR Edition
Branding on social media has seen a seismic shift in the type of content that brands push out today. The attention to detail is...
SPRD
Sep 2, 20222 min read
Twitter vs Instagram: Are You Customizing Your PR Content For Each?
When a brand decides to run a social media or PR campaign, they consider how it will be received by target audiences across a number of...
SPRD
Aug 9, 20222 min read
Is Your PR Agency Digital-First?
The term ‘digitalization’ was first used by Robert Wachal in the year 1971, and honestly, have we looked back since then? Social media...
SPRD
Jul 26, 20223 min read
Profitable Digital Strategies That Your EdTech Company Could Use
Every once in a while, a brand needs inspiration to ideate, strategize, and plan for the future. Especially in digital marketing, where...
bottom of page